DALLAS, Aug. 9 /Christian Newswire/ -- New Growth Press proudly unveils a new partnership with the Christian Counseling & Educational Foundation (CCEF). The company, led by President Karen Teears, will now function as the exclusive publisher of all CCEF materials and books produced by CCEF authors. New Growth Press is committed to the partnership in the form of expanded marketing and publicity support for new releases of books and an array of mini-books addressing specific hot button issues for counselors.

Based in Pennsylvania, CCEF leads a biblical counseling movement that teaches people how to explore the rich wisdom of Scripture and apply it to the complexities of human life. Their unique synergy of services, including an annual counseling conference, academic training, counseling services, church support and publications, helps them accomplish this.

For CCEF President Tim Lane, the relationship with New Growth Press holds great promise. "We have complete confidence that this partnership will not only provide the highest level of service to our members, but will also increase CCEF’s impact on the Christian counseling community."

Historically, sales of CCEF materials were handled through a call center staffed by CCEF personnel. Through the new arrangement, New Growth Press will both publish the materials and process all sales orders. "This arrangement will allow both our company and the CCEF organization to focus on the things we do best," says Teears. "With the burden of fielding sales calls lifted, the personnel at CCEF will be free to devote all of their energy to producing and perfecting the resources that will equip counselors and pastors to shepherd people as they walk through life’s struggles."

Visitors to the CCEF website may now explore a link to the New Growth Press/CCEF online bookstore that provides a variety of relevant, practical, biblically sound materials designed to equip and edify God's people for the task of biblical counseling and daily living. The selection includes topic-specific mini-books, works by CCEF authors and other titles recommended by the CCEF faculty.

For John Eames, the publishing consultant who set the partnership in motion, New Growth Press and CCEF strike the perfect match. "CCEF is one of the church's best kept secrets. Many people see the word 'counseling' and assume that the organization is just for therapists," John says. "In fact, CCEF resources are for anyone involved in guiding the spiritual formation of the next generation--pastors, counselors, teachers and other Church leaders. New Growth Press offers not just great publishing capabilities but a commitment to providing the best publicity for CCEF titles and expanding the organization's influence." All publicity for New Growth Press is expertly handled by The B & B Media Group, a firm with twenty years of proven success.

This partnership is a model that Karen Teears is open to repeating. "We see this arrangement with CCEF as being reflective of future projects we would like to pursue with other ministries," Teears states. "We would love to explore new possibilities in this area."